What Google Knows About You |
Your Internet Trail
Forecasts of Google’s omniscience may have been over-exaggerated, but there’s a very easy way to find out how much Google knows about you.
Searching “Google Ads settings” and clicking “Ads Settings” reveals a list of what the search engine/behemothic superpower knows about you, listing your age, gender and your interests.
Google determines which adverts you see when you browse online, based on your previous activity- it’s why you get shown adverts for shoes when you’ve been looking for a new pair of pumps.
If you rely on Google search, Maps, Gmail, YouTube, or any of Google’s other zillion free products, the company stores a bunch of data about you.
Google is extremely open about what data it stores and makes it very easy to delete that data, but many people still don’t realize exactly what’s being stored, whether that information is given freely or deduced based on your searches.
- If you have location history turned on, Google will track where you go. <<<< — link — >>>>
- Google will also track your search in a bunch of different categories if you have Search History turned on. <<<< — link — >>>>
- It was actually pretty interesting to see what ads I’ve clicked on.
- Google can serve you interest-based ads because it has a bunch of data about you, including your age, gender, languages you speak, and what it thinks your interests are. <<<< — link — >>>>
- Google also keeps track of what devices you use and when you were last active on them. <<<< — link — >>>>
- Wanna know how many emails you’ve ever sent or contacts you have? Google keeps track of that too. <<<< — link — >>>>
- Ditto with your Google Talk contacts and purchases through Google Wallet.
- Google stores what apps use your info. <<<< — link — >>>>
- You Own Your Google Drive Files, But Google Can Still Read Them
None of this is meant to be insidious, of course. Google’s interest is serving ads, and in this sense an accurate profile might be perceived as a boon; if you’re going to see ads, they might as well be ones that interest you. The reveal of the NSA’s PRISM program, however, has proven that data collection is always a privacy issue because there are organizations that can compel data from those who hold it, either through legal finagling or by force.
Source : http://www.businessinsider.com